About James Allen Jewelry
James Allen is one of the largest private online diamond and jewelry retailers in the world. James Allen showcases each of its ring settings and diamonds with hundreds of customizable styles to choose from. The brand has a solid reputation in the jewelry industry and has been featured in notable media outlets such as ENews, Business Insider, National Jeweler and CNBC.
This James Allen jewelry review provides an in-depth look at this brand’s offerings, including a selection of best sellers, customer reviews, promotions and more.
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Our goal is to help you make better, more informed purchasing decisions. Our team spends many hours on research, consultations with medical experts, peer reviews, customer feedback and product analysis to provide you with the information you need.
Overview of James Allen Jewelry
In 2006, four talented individuals joined forces to found JamesAllen.com. Oded Edelman, whose family has been in the diamond business for three generations. James Schultz and Michele Sigler, who brought online and retail experience to the company. and Dean Lederman, who has over 20 years of operational and financial management experience in diamond manufacturing.
James Allen is dedicated to providing consumers with the highest quality diamonds online and the widest selection at the best price. The company guarantees conflict-free diamonds[1] sourced from members of the professional diamond trade. All James Allen diamonds are certified conflict-free in accordance with the Patriot Act, the Kimberley Process and United Nations resolutions, as well as other internal policies.
JamesAllen.com offers a unique viewing experience for its diamonds. Using the 360° diamond display, customers can view the pieces in full detail from every angle. You can examine the shape, cut, color and clarity of a diamond in high resolution so you can make an informed buying decision.
Highlights
- Hundreds of engagement rings, wedding rings, diamonds, gemstones and fine jewelry on offer
- 360° diamond display technology
- All jewelry comes with a lifetime guarantee
- James Allen financing and jewelry insurance available
- Thousands of positive customer reviews
- Free engraving
- Free ring resizing for the first year
- Free worldwide shipping
- Free 30-day returns
JamesAllen.com offers hundreds of pieces of fine jewelry for a wide range of personal preferences. Specializing in diamond engagement and wedding rings, they also offer a variety of other gemstones and fine jewelry, including tennis bracelets, pendant earrings and necklaces.
Customers can design their own engagement rings in solitaire, pavé, channel, side stone, tension, vintage, halo and three-stone styles. If you’re looking for inspiration, you can check out the selection of customer rings James Allen showcases on his website.
Although James Allen does not offer personalized design options for wedding bands, there are quite a few styles to choose from. You can purchase classic wedding bands, eternity rings, carved rings, stackable rings, diamond rings and alternative metals.
If you want to give someone a ring outside of engagement and wedding rings, James Allen offers rings with blue, pink or yellow sapphires, rubies and emeralds. Earrings and pendants can also be customized, so there are plenty of gift options here too.
This James Allen jewelry review showcases some of their popular pieces. Spoiler alert: they’re pretty magical.
Blue Sapphire Oval Cut Halo Engagement Ring

Not every girl dreams of receiving a large piece of ice as an engagement gift. The halo engagement ring with an oval-cut blue sapphire will amaze you in a completely different way. Just look at those facets. It looks like the ring that matches the necklace Rose is wearing when Jack paints her in Titanic. Paint me like one of your French girls (who wears this ring).
This blue diamond ring by James Allen features a cool 3.13 carat blue sapphire with diamond setting, set on a 14 carat white gold band. The diamond halo matches well with the diamonds on the front of the brand. This ring shines so beautifully in the light that I can’t stop looking at it. With the stones and band selected, the Blue Sapphire Oval Cut Halo Engagement Ring costs $2,320.
Pink Sapphire Round Cut Pave Engagement Ring

This engagement ring with four prongs and a round pavé-cut sapphire is another unconventional variation on the diamond engagement ring. The contrast between the sapphire and the diamonds on the front band is captivating. With the intertwined elements along the front ring, it has an almost mythical appeal. Pink is not my color, but if you’re into this hue, it’s no wonder it’s so popular with the ladies.
This James Allen pink diamond ring features a beautiful 1.31 carat pink sapphire surrounded by diamonds and an 18 carat white gold ring. With the selected stones and band, the Pink Sapphire Round Cut Pave Engagement Ring costs $3,560.
White Gold Four Prong Earrings

Diamond stud earrings are a classic choice. They’re a perfect, minimalist style statement that you can wear with casual and formal outfits. Just make sure you don’t lose them in the sea like Kim K. The White Gold Four Prong Earrings with a round diamond and four prong setting in 18 carat white gold offer a touch of class for any occasion.
These stunning white gold four prong earrings are made with standard friction bases and are available for $220. They are also available with screw backs for an additional $75.
White Gold Milgrain Bezel Diamond Pendant

Maybe you’re looking for a necklace to match your diamond earrings, or maybe you simply have your eye on a delicate, diamond-studded necklace. Either way, if the White Gold Milgrain Bezel Diamond Pendant touches your heart, I wouldn’t ignore it. Its attractive length extends to just above the collarbone (18″).
James Allen Jewelry Review
This piece by James Allen is a mix of modern and vintage design, featuring a diamond of your choice and bezel set in 14 karat white gold and a rolled wire basket. The pendant features a lobster clasp and an 18-inch chain. Before customization, this piece is priced at $400.
James Allen Reviews: What Do Customers Think?
This James Allen review found that customers all over the world love James Allen diamonds. The company’s website has a near-perfect review history – the most common themes include customer service, quality and price. See for yourself:
“Amazing quality, great customer service, well worth the money!” – James Allen jewelry review by Kienan S.
“Brilliant masterpiece!” – James Allen Jewelry review by Buhlebenkosi L.
“We will definitely buy from James Allen again when we buy a ring” – James Allen Jewelry review by Matthew W.
“In love, perfection, best quality for your budget!” – James Allen Jewelry review by Crystal T.
JamesAllen.com is BBB accredited with an A+ rating, which is very difficult to achieve. On TrustPilot, James Allen diamonds have an excellent 4.5-star rating with other positive comments about customer service, selection, price and quality.
James Allen’s Facebook and Instagram pages also have thousands of positive comments and photos from satisfied customers and followers.
Is James Allen Worth It?
The research for this James Allen jewelry review shows that James Allen jewelry is a worthwhile investment. James Allen’s unique 360° diamond display technology makes a thorough shopping experience possible even when an in-person viewing is not feasible.
Lovers can design personalized engagement rings to match the proposal they envision for themselves. They can custom design earrings and pendants or simply browse James Allen’s ready-made collection to find a great gift for someone special.
Past customers rave about the quality and beauty of the pieces they’ve received, often sharing photos and comments on JamesAllen.com’s social media pages. The James Allen brand also offers some amazing benefits, such as free worldwide shipping, a lifetime warranty, and 24/7 customer service (more on this in the FAQ section).
Overall, this James Allen jewelry review deems the brand transparent and accessible, with stunning, high-quality designs at reasonable prices for a premium jeweler.
James Allen Promotions & Discounts
At the time of this James Allen review, JamesAllen.com is not offering any sales and/or promotions as they have just ended their summer sale. For a James Allen promo code or James Allen coupon code, check back with their website frequently and like/follow them on social media.
Where to Buy James Allen
Diamonds and fine jewelry from James Allen can be purchased through JamesAllen.com or at one of the stores in New York or Washington. The 24/7 customer service team can assist you with every element of the buying process.
New York is home to the JamesAllen.com operations and fulfillment center, as well as the exclusive Fifth Avenue showroom, where customers can book personalized red carpet service. JamesAllen.com also has a showroom in Washington DC, where certain diamonds and pieces are available for viewing by appointment.
FAQ
James Allen sizing
JamesAllen.com is able to customize and change any ring size. They offer a handy ring size guide and ring size wizard with the option to measure your finger online or request a free James Allen sizing kit. There is also a ring size converter that allows you to convert UK size to US size and vice versa.
James Allen Financing
At the time of this James Allen jewelry review, the brand offers customers the option of revolving credit and a “buy now, pay later” option with a $0 down payment. The financing options include a 6-month promotional period for payment in full with interest deferral, with a minimum purchase of $1000 required. An alternative option is an APR of 9.90% with 24 monthly payments with a minimum purchase of $2,000 and subject to credit approval.
James Allen Shipping Policy
JamesAllen.com offers free worldwide shipping, however international orders are subject to duties and taxes levied by the destination country. Couriers will inform the customer of these charges once the package has arrived in the destination country. Some important shipping notes:
- US orders with a value greater than $500 will be shipped FedEx Priority Overnight.
- International orders over $500 will be shipped FedEx International Priority.
- US orders less than $500 will be shipped FedEx Two Day Saver.
- International orders under $500 will be shipped FedEx Economy or USPS.
James Allen ships orders only after they have passed quality control. Loose diamonds are shipped immediately after passing
inspection, while all other jewelry and engagement rings are shipped within 1-3 weeks depending on the production schedule of the item(s).
James Allen orders are fully insured during transit in case packages are lost. Order fulfillment requires a signature for all packages. You can check the status of your order and tracking on JamesAllen.com.
James Allen Lifetime Guarantee
The James Allen Lifetime Guarantee includes free re-truing of prongs, re-polishing, rhodium plating and cleaning. To take advantage of these services, you can either mail the jewelry in or bring it to a qualified Jared Service Center for additional maintenance and repair. Visit the Store Locator page on JamesAllen.com to find a service center near you.
If there are any problems with the jewelry that are not covered by the lifetime warranty, you may return the jewelry to a James Allen location for evaluation. After inspection, you will be notified of the cost to repair your jewelry. US customers can purchase a fully insured shipping label for $30. International customers will incur the cost of return shipping, and in all cases James Allen will return your item free of charge.
Contact James Allen
If you have any questions beyond this James Allen jewelry review, you can contact the team via:
- Phone (US toll free): 877 826 9866
- Phone (International): +1 412 314 9060
- Email: service@jamesallen.com
- Live chat or direct message on JamesAllen.com
21(3), pp.413-429. doi:10.1080/10220461.2014.972441.